INTERACTION

Engage the
world’s media.
Captivate your fans.

As the sports media agency of Reuters, we have unrivaled access into the world’s newsrooms, publishers and broadcasters – giving you greater global reach than anyone else.
We are the experts in creating content that journalists want to use – with all the major newsrooms around the world depending on Reuters for mission-critical content.
Our platforms are the perfect mechanism for ensuring that the world’s news publishers have easy access to your content in a familiar format.
In a crowded market, high-quality content puts you ahead of the opposition. What you do with this content is even more important than ever.
Through us, your content can be accessible everyday:

In over 3,000 newsrooms from London, New York and Tokyo to Kathmandu, Casablanca and remotest Patagonia – at real-time speed.

By 750 broadcasters in every corner of the world.

Through sponsorship, advertising or dedicated areas on 18 Reuters regional consumer sites and channels receiving 30 million unique views a month.
Satisfy the appetite for content in between the live action
Modern sports fans have an insatiable appetite to consume content. They demand to be entertained, enthralled, engaged and educated – 24/7.
Before the event, insightful live action coverage allows them to live and breathe and be fully immersed in the action. Post-event analysis refuels their excitement allowing them to relive the event – all over again.
The content we create is yours
Use as freely, widely and as effectively as you can across your own media and marketing channels. Share it with fans. Use it to grow your audiences. Enter into new markets by using it on your merchandise.
Broadcast it on all your own social and entertainment platforms. As a partner, share your content far and wide through our content distribution network.
Case
Study
CREATE
We create high-impact content
Photography, high-quality video, text and graphics that are yours to own.
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MONETIZE
Capitalize on our brainpower and expertise
Tap into our vast experience of identifying and facilitating commercial licensing opportunities.
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Benefit from our years of experience
Established in 1983, Action Images was acquired in 2005 by Reuters – the world’s leading news agency. Together, we have been covering global sporting events for over 120 years